Web Traffic Analysis

Evidence Strength*:




skills Required: 

Development, Data Analysis, Research

Analyse data to look for customer behavior patterns.
Quick how-to guide:
  1. Decide a focus area e.g increase sign-ups, downloads or purchases.
  2. Timebox your analysis.
  3. Use analytics to map out the flow.
  4. Find out the biggest drop-off points in the flow.
  5. Decide on new experiments to improve the above performance.
need a team to help?

*Evidence Strength is the expected value of evidence the experiment will obtain. Measure this against the time/cost estimation to decide which experiments to undertake. Rating is between 1-5 and this is a rough estimate. Your business situation and market is unique. For more help or advice get in touch.