Clickable Prototype

Evidence Strength*:

2 Time/Cost:

2 skills Required:

Product Design, Developer, Research

To rapidly test the concept of your idea/service quickly consider a clickable prototype.

Quick how-to guide:

This should be a digital interface representation with clickable zones to simulate reactions to customer interaction.

Define the goals of your prototype.
Choose the audience.
Write a script / create a prototype with hot zones.
Test internally.
Choose customers to work with; show them prototype; conduct interviews as they click.
Analyse all findings. Where did people get stuck or confused?

need a team to help?

*Evidence Strength is the expected value of evidence the experiment will obtain. Measure this against the time/cost estimation to decide which experiments to undertake. Rating is between 1-5 and this is a rough estimate. Your business situation and market is unique. For more help or advice get in touch.