Clickable Prototype

Evidence Strength*:




skills Required: 

Product Design, Developer, Research

To rapidly test the concept of your idea/service quickly consider a clickable prototype.
Quick how-to guide:

This should be a digital interface representation with clickable zones to simulate reactions to customer interaction.

  1. Define the goals of your prototype.
  2. Choose the audience.
  3. Write a script / create a prototype with hot zones.
  4. Test internally.
  5. Choose customers to work with; show them prototype; conduct interviews as they click.
  6. Analyse all findings. Where did people get stuck or confused?
need a team to help?

*Evidence Strength is the expected value of evidence the experiment will obtain. Measure this against the time/cost estimation to decide which experiments to undertake. Rating is between 1-5 and this is a rough estimate. Your business situation and market is unique. For more help or advice get in touch.