Similar to customer interviews but you're talking to key partners and discussing the activities you cannot or don't want to do in-house.
Gather 15-20 potential customers, let them use "pretend currency" to inform you what features they would like.
Use online adverts to display your value proposition to a niche user segment, plus a simple call to action, over a specific time period.
Simple web page clearly illustrating your value proposition with a clear call to action.
A one page sheet with the specifications of your value proposition. Just pure data about the product.